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Design
Executable

Brand identity, web, and multi-platform social for B2B and consumer brands. Content strategy, editorial, and lead generation. Data-driven. Florida-based.

EXECUTE >>>
+--[ CRTV-001 ]---+--[ STATUS: RUNNING ]--+-------[ OPS: ACTIVE ]-------+ | INPUT | WEB + BRAND | APPAREL + MERCH | | EXECUTING | AI STACK | OUTPUT: CONTINUOUS | +-----------------+-----------------------+-----------------------------+

OPS BRIEF

PRINCIPAL

William Murphy

STACK

Web / Brand / Print
Apparel / Social / AI

FOCUS

Craft Beverage · Event · Packaging
Apparel · Web Build · Social Media Marketing

STATUS

● Accessible

LOCATION

FLORIDA, U.S.A.

EDUCATION

Full Sail University
B.S. Digital Arts + Design

OUTPUT

Web Design + Build
Brand Identity + Logo Systems
Packaging + Label Design
Apparel + Merch Design
Event Identity + Print
Social Media Marketing + Growth
Content + Copy
Open to any challenge.

FIND US

INITIALIZED: CRTV.EXE / DESIGN EXECUTABLE RUNTIME: STABLE / VERIFIED ISSUE 01_ / 2025

BUILD LOG

Currently executing.
Check back soon.

The build log is loading. Full portfolio, case studies, and project files coming shortly. In the meantime — reach out directly.

EXECUTE >>>

CRTV.EXE is William Murphy, a one-operator studio built on craft and compounding growth. Started designing at 13. Full Sail University, B.S. Digital Arts and Design. Ten-plus years as Graphic Designer, Brand Manager, and Social Media Director — leading creative systems for craft beverage brands, live events, and B2B manufacturers. Florida-based, available nationwide.

CRTV.EXE is a freelance design and build studio operated by William Murphy, based in Florida, U.S.A. With over ten years of professional experience across brand identity, web design, apparel and merch design, craft beverage packaging, event creative direction, and social media strategy, CRTV.EXE serves small businesses and B2B brands nationwide. The studio operates as a single-operator firm with verified results in growth marketing, event branding, apparel production, and packaging for the craft beverage industry.